Insights & Tutorials

If your team uses Mautic every day, you know the friction: repetitive UI clicks, ad-hoc scripts, API docs open in one tab, terminal in another, and "just one more quick export" requests coming from sales and marketing.

When you're building a platform that serves multiple organizations, one of the earliest and most consequential architectural decisions is how to handle tenancy. Do you put everyone in one database and separate their data with a `tenant_id` column? Or do you give each tenant their own datab

Fifteen repositories. Fifteen nearly identical codebases. One bug fix that had to be applied fifteen times.

When you're running a single application, monitoring is straightforward. CPU, memory, request latency, error rate - a handful of dashboards and you're covered. When you're running a multi-tenant platform with dozens of independent Mautic instances on Kubernetes, each with its own database,

Our multi-tenant Mautic platform was slow. Not broken - slow. Deployments dragged. The UI felt sluggish. Builds took longer than they should. Every operation had a vague, frustrating delay that we couldn't immediately pin on any single component.

Imagine you're a marketing manager at an organization with fifty branches. Each branch has different opening hours, a different address, a different team photo, and a different booking link. You need to send a weekly newsletter. Do you create fifty separate emails? Of course not. You creat

When the Mautic community announced version 6, we read the changelog with a mix of excitement and dread. Excitement because the new version brought a completely redesigned UI, modern frontend architecture, and migration to Symfony's security component. Dread because we maintain a heavily c

Mautic is one of the most powerful open-source marketing automation platforms available. It handles contacts, segments, campaigns, email sending, landing pages, and reporting out of the box. But out of the box, it looks and feels like Mautic. The logo says Mautic. The interface says Mautic

Every email platform engineer has heard the conventional wisdom: use webhooks for real-time event processing. Your ESP bounces an email, fires a webhook to your endpoint, you process it instantly. Simple, fast, elegant.